What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Beechmont Subaru dedicated locally to the Love Promise?

Our Love Promise is to the under privileged children and their families in and around our great community. Making it possible for many of these children and their families to experience the NFL first hand, with the help and support of our Cincinnati Bengals. From a special training camp meet and greet to the attending of NFL games this season, this is just one way Beechmont Subaru is giving back to the community through the Cincinnati Bengals MVK (Most Valuable Kids) Program.

Cincinnati Bengals MVK Program

 Subaru Love Promise Heart

Love Promise Stories from Beechmont Subaru

Subaru and Beechmont Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Beechmont Subaru Loves to Care  –  Christina B

On July 22nd, 2019 Bill Wesley and Abby Feldkamp from Beechmont Subaru and Christina Bold from the Tri-State Chapter of The Leukemia & Lymphoma Society delivered 80 blankets and 50 craft kits to the children at Cincinnati Children’s Hospital. Accepting these gifts of warmth and support were Sara Coyle, Amy Klein, and Jane Hollenbeck from Cincinnati Children’s Hospital. Each expressed gratitude on behalf of the patients they serve, noting that this type of expression of support can be all it takes to turn around a patient’s day. LLS truly appreciates Bill, Abby, and all the staff at Beechmont Subaru, for demonstrating that Subaru truly does LOVE TO CARE!

Encouraging kids to Dream Big with MVK!  –  Sherri F

Thank you Beechmont Subaru for your continued support of Most Valuable Kids (MVK) during the Share the Love Event. Because of your generous support, MVK has been able to expand our services to meet the growing needs in our community associated with childhood poverty. This includes the creation of extra-curricular experiences that, for the majority of kid-focused, non-profit agencies in our community, save them critical dollars to focus on other areas of need (70 % state MVK saves them money/impacts their bottom line In 2018, your donation provided 22,747 at-risk kids in our community with the opportunity to enjoy an experience they would otherwise be unable to afford. These experiences reward hard work, strengthen relationships, enhance self-esteem and encourage kids to dream big! From the magic of a live performance at a theater to great seats at a sports event, MVK and Subaru understand the importance of creating childhood memories. Additionally, MVK creates programs that introduce kids to jobs, healthy eating, exercise, race/police relations and female empowerment with our very own Girls with Pearl's program at eight schools. Our impact is best said in the words of a teenage recipient, "Thank for making my birthday the most valuable memory that I will ever have. Words cannot express how much it meant to me. I will cherish that moment for the rest of my life. By receiving tickets to the theater, I saw kindness that sticks with people forever. I also grew closer to my aunt and developed a deeper love for the arts. I have never felt more appreciated in my life.” Thank you Beechmont Subaru, your donation to a small non-profit like ours is making a huge impact -- we couldn't do it without you!

Spreading Hope, Love & Warmth to Kids with Cancer  –  Christina B

On June 14th, Bill Wesley and some of his team from Beechmont Subaru, along with representatives from LLS, delivered blankets, craft kits and messages of hope to the cancer patients at Cincinnati Children's Hospital Medical Center. Every Subaru delivery is important and special but delivering hope, love, and warmth to children is especially meaningful. And what made this delivery even more special is that Annie, a 12 year Non-Hodgkin's Lymphoma survivor, who was once a cancer patient and is now a nurse at CCHMC, was there to help accept the donations on behalf of the hospital. She also happens to be the sister of LLS staff, Sara, who was there as well! Annie and her family know first hand what it's like to be on the receiving end of such generous donations and how much positivity it can bring to a very difficult journey. So thank you very much Beechmont Subaru - we love your Subaru Loves to Care program and are so grateful for all you do to help spread hope, love, and warmth to those fighting cancer.

Providing comfort and warmth to kids with cancer  –  Roseann H

The Tri-State Chapter of The Leukemia & Lymphoma Society is proud of its Loves to Care partnership with Beechmont Subaru. On July 12, Darryl Russell, General Manager of Beechmont Subaru, joined with LLS representatives to deliver 80 warm blankets and 10 craft kits to cancer patients at Cincinnati Children’s Hospital Medical Center. Logan, leukemia survivor and LLS volunteer, and Anna Kuertz, Donor Relations Coordinator for CCHMC (as well as a Subaru owner/enthusiast!) were on hand to accept the donation on behalf of current patients. Later that day, mother of another honored hero, Auden, a young boy currently in treatment for T-Cell Acute Lymphoblastic Leukemia, sent us his photo - all smiles! - as he snuggled with his new blanket. Thank you, Darryl, and the rest of the Beechmont Subaru team, for your support of LLS and pediatric cancer patients. We are truly grateful for your kindness toward our youngest warriors!

Subaru and NWF Loves the Earth  –  Alexandra M

No stories yet! Plants take time to grow and bloom. The students are very excited though!

An old, stray, blind lab's major comeback story  –  Ross B

This is Kiefer. He's blind. When most people meet him now, they don't realize he's blind until he runs into their leg or I inform them. He was rescued and taken in by a wonderful non profit called Cincinnati Lab Rescue (CLR). At this point this old black lab got his new name, Kiefer, and it was discovered that not only was he blind from cataracts in both eyes, but he had glaucoma causing extreme pain in both eyes. A woman named Sarah was kind enough to foster this greying old lab. At the time he was considered a hospice case. He was losing weight fast, not responding well to medication, and needed a double enucleation (eye removal) to relieve the glaucoma - which he may not even recover from. This is when I met Kiefer. I knew the first time I saw him that he was spending the rest of his life with me. I offered to pay for the surgery as a donation to CLR. I picked Kiefer up from the vet the day he had his surgery. Head shaved, eye sockets stitched shut, but still walking with a pep in his step and wagging his tail when I got there. Sarah met me at the vet that day, and we discovered we both drive white Subaru Impreza wagons! Today, Kiefer's fully recovered, gained 25 lbs and walks around the house and at parks like he has 20/20 vision. He is an inspiration to myself and every single person he meets. He inspired me to volunteer and foster other labs in need at Cincinnati Lab Rescue.

Giving Back to the Community  –  Kathy G

I think it's a great gesture for Beechmont Subaru to be associated with a such good organization and to provide a little love and joy to these children.

Thank You Beechmont Subaru  –  Sherri F

Beechmont Subaru has been an important partner of Most Valuable Kids of Greater Cincinnati (MVK). MVK is a non-profit agency that connects underprivileged kids with donated event tickets and experiences as a way to reward and motivate them to overcome significant life challenges. MVK collaborates with more than 80 non-profit agencies, providing them with once-in-a-lifetime experiences that are used as rewards and incentives for the kids they serve. In 2014, Subaru teamed up with MVK and the Cincinnati Bengals to provide 20 kids/chaperones with tickets to every home Bengals game. In addition to the tickets, MVK kids were seated in a special section, received t-shirts and hats and were featured on the Jumbotron! To make this experience even more impactful, MVK created an incentive program that encouraged the kids to "Share the Love" in their community in order to be rewarded with the tickets. Thanks to Beechmont Subaru, in addition to these experiences, MVK received two generous donations to assist in our continued efforts to provide for agencies that serve kids in foster care, living in homeless shelters, teens living in rehabilitation facilities, mentoring programs and schools who serve kids living below the poverty level. Thank you Beechmont Subaru for your generous support of MVK and the deserving kids in our community!

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